To expand the variety of choice for the customers, Datsun launched the Datsun GO+ seven-seater as the second model for India. The Datsun GO+ is a move-able cozy family lounge able to accommodate all family members in one car for the journey. The light-weight car is equipped with a 1.2L engine and 5-speed manual transmission, tuned for fuel efficiency and good acceleration, whilst delivering agility on congested roads. The car will be produced at the Alliance factory in Oragadam, Chennai with production and sales to begin in the second half of 2014.
Datsun originated in Japan as DAT-GO (the DAT-car) almost a century ago in 1914. The word DAT means ‘lightning-fast’ in Japanese but is also a reference to the first letters of family names of the three financiers who supported the business at the time: Den, Aoyama and Takeuchi. Using the same logic, it was promoted as Durable, Attractive and Trustworthy, or DAT for short.
In 1933, Nissan’s founding father Yoshisuke Aikawa took over the business with a vision of “mobility for all”. The introduction of a light-weight, economical yet resilient car to meet the aspirations of young Japanese people in the early 1930s was named the ‘son of DAT’ – Datson – which later changed to Datsun. Local engineering and mass-production made the founder’s dream a reality.
Specifications: 1198 cc | DOHC 12 Valve 3 cylinders | Manual 5 speed transmission | 68 PS power | 20.6 kmpl fuel economy
Price: Starts at Rs. 3.79 lakhs
Your Point of View
You must be logged in to post a comment.