Today marks the UK debut of Rolls-Royce Motor Cars’ latest model, Wraith. The most powerful and dynamic Rolls-Royce in history will be showcased in the window display of luxury department store Harrods in Knightsbridge, London for one week.
At launch in Geneva this March, Torsten Müller-Ötvös, CEO Rolls-Royce Motor Cars, remarked that “Wraith promises the sense of adventure and speed that drove our founding forefather. But of course, Wraith’s starting point is luxury, refinement and quality, traits that remain as important to Rolls-Royce customers today as they were more than a century ago.”
Harrods Media Sales Director, Guy Cheston, said, “Harrods is at the forefront of promotional opportunities for the world’s most esteemed automotive brands, and we are delighted to have on display the most anticipated car release of 2013. The Rolls-Royce Wraith epitomises luxury, style and innovation, and is certain to attract attention from our international clientele.”
The Wraith on display features Midnight Sapphire paintwork with an upper two-tone in Cassiopeia Silver, accentuating Wraith’s purposeful fastback profile.
News Source: Rolls-Royce