• World
  • Politics
  • Business
  • Opinion
  • Tech
  • Lifestyle
  • Culture
  • Sports
  • Magazine

SouLSteer

- SouLSteer Magazine

HomeGeneralNissan revealed Friend-ME concept at Shanghai

Nissan revealed Friend-ME concept at Shanghai

April 23, 2013, 12:37 am | The Superman
  • Tweet
  • Print
Heartbeat

Nissan revealed Friend-ME concept at Shanghai

The concept is applicable globally, but the genesis of Friend-Me was Nissan’s exploring the aspirations of customers destined to emerge as the world’s largest single market segment: the “Bālínghòu,” around 240 million Chinese born in the 1980s are known. Specifically, Friend-Me addresses the social dynamics of Chinese men in their mid-20s.

“Bālínghòu males are a huge cohort in the world’s largest market, and they’re now reaching their prime,” said François Bancon, Division General Manager of product strategy and advanced planning at Nissan. “Clearly, their tastes will shape automotive trends worldwide for decades to come. So we believe it’s important to listen with respect, and respond by putting dreams within their reach. That’s why Friend-Me is our first proposition in an ongoing dialogue.”

News Source: Nissan

  • Tweet
  • Print

Boxtag:2013 Shanghai Auto Show Nissan Nissan Friend-ME

« Previous PostBMW glorify its partnership with Paris Photo
Next Post »Mercedes E-Class long-wheelbase version debuts at Auto China 2013

Your Point of View Cancel reply

You must be logged in to post a comment.

Related Articles

  • Auto Expo 2014: Nissan presents Friend-me ConceptAuto Expo 2014: Nissan presents Friend-me Concept
  • Suzuki Authentics Concept sedan shown at ShanghaiSuzuki Authentics Concept sedan shown at Shanghai
  • New Buick Riviera Concept is now yours globallyNew Buick Riviera Concept is now yours globally
  • Mercedes E-Class long-wheelbase version debuts at Auto China 2013Mercedes E-Class long-wheelbase version debuts at Auto China 2013
  • Mercedes-Benz GLA Concept break the newsMercedes-Benz GLA Concept break the news
  • Volkswagen Gran Lavida let out in ShanghaiVolkswagen Gran Lavida let out in Shanghai
  • Nissan GT-R LM NISMO revealed during Super Bowl XLIXNissan GT-R LM NISMO revealed during Super Bowl XLIX
  • Nissan GT-R pitch-dark with AVD.1 WheelsNissan GT-R pitch-dark with AVD.1 Wheels
  • Pricing: 2016 Nissan 370Z models will start at Rs. 18.65 lakhs in USPricing: 2016 Nissan 370Z models will start at Rs. 18.65 lakhs in US
  • Citroen uncovers DS Wild Rubis ConceptCitroen uncovers DS Wild Rubis Concept
Sovrn

Widgets In Tabs

    Tags

    12th Auto Expo 2014 2014 Auto Expo 2015 2015 Nepal earthquake ads Advertisement Advertising Afzal Kahn Alloy wheel Artist Audi Audi India Automotive industry Auto racing Bharatiya Janata Party Black Blue BMW BMW India Bollywood business Cartoon Chevrolet Clothing Compact car Compact executive car Concept Car Coupe Creative work Crossover Daimler AG Delhi Delhi Motor Show Earth Earthquake Eberhard Kern election England facebook Fashion ferrari Ford Motor Company Formula One Four-wheel drive Front-engine Front-engine design Full-size car Geneva Motor Show Germany Government of India Government of Madhya Pradesh Grand tourer Green gwalior Gwalior Municipal Corporation Gwalior News Hatchback Humour Hypercar Illustration Illustrator india Interview Italy Japan Kahn Design Lamborghini Land Rover Land Rover Tuning love Luxury Luxury vehicle Madhya Pradesh mayor Mercedes-Benz Mercedes-Benz India Mercedes AMG Mid-engine design Mid-size car motorcycle Mumbai nagar nigam Narendra Modi Narendra Singh Tomar Natural disaster Nepal New Delhi New york Noida P. Narahari Parikipandla Narahari Photography Pickup Truck Porsche prime minister Rear mid-engine Red Renault Rolls-Royce sameeksha gupta Sedan SouLSteer SouLSteer Magazine Special Edition Sports car Sport utility vehicle Supercar SUV Tuning United Kingdom United States United States of America USA Vintage car Visual arts Volkswagen Wallpaper White Yashodhara Raje Scindia
    • About
    • Advertise
    • Contact Us
    • Site Terms
    • Contribute
    • Careers
    • RSS
    © 2023 SoulSteer Inc • All rights reserved • Website Partner — Convertica • SoulSteerTM and SoulSteer.comTM and related trademarks, names and logos are the property of SoulSteer Inc. and are registered and / or used in India and countries around the world.