Pursuing the strategic ’15 in 15′ approach for network expansion, Mercedes-Benz India today inaugurated a state-of-art showroom in Bengaluru.
“Akshaya Motors”. The new showroom which is spread over 4,350 sq. ft.is with an investment of INR 2 crore located in the most premium residential area of Bengaluru. This new showroom was inaugurated by Eberhard Kern, Managing Director and CEO, Mercedes-Benz India and MP Shyam, Managing Director, Akshaya Motors.
Eberhard Kern, Managing Director and CEO, Mercedes-Benz India stated “Bengaluru is one of the key markets for Mercedes-Benz in the southern market. There is a growing customer base in Bangalore and adjoining markets comprising upwardly mobile prosperous individuals who have a taste for luxury and want their vehicles to suit their lifestyle. The second showroom of Akshaya Motors in Bengaluru will be pivotal in catering to the increasing demand of Mercedes-Benz cars in this key market and is yet another instance of our ‘go to customer’ approach. Staying true to the brand promise of ‘Best or Nothing’, the new showroom will provide an unmatched luxury brand experience to our discerning customers. We pursue the highest levels of excellence in delivering customer delight and are confident that Akshaya Motors market experience and expertise will be helpful in achieving success for this showroom and strengthen our market presence in Bengaluru.”
The state-of-art 4,350 sq. ft. Akshaya Motors show room will provide customers with the ultimate luxury experience. The showroomhas a team of 20dedicated and highly trained personnel to ensure a delightful sales experience to the discerning customers, leading to a memorable ownership experience. The showroom, located on 107/3, 80 feet road, 4th block, Koramangala, Bengaluru is in close vicinity to IT Parks and premium villas that HNIs reside. The strategic location of Akshaya Motors, Bengaluru will help in targeting the potential customer base in addition to the new set of customerswhich is increasing steadily in the area. The strategic significance of the showroom is further enhanced as Koramangala is a highly sought after residential locality with a mix of luxury apartments, commercial structures and posh bungalows. It has gradually developed into a commercial hub with flourishing IT Parks.
MP Shyam, Managing Director, Akshaya Motors commented: “We are extremely delighted to launch our second showroom in Bengaluru at Koramangala. With this new showroom which is strategically located in the heart of the city, we are confident of catering to the increased demand of the Three Pointed Star in this market. We are proud of our successful partnership with Mercedes-Benz and the launch of our second showroom reaffirms the trust of the brand and that of our customers”
The customers can experience the entire range of fascinating Mercedes-Benz models at Akshaya Motors, Bengaluru. The facility also boasts of an exclusive Mercedes Café which adds to the luxury experience for customers. This is the third showroom for Mercedes-Benz in Bengaluru and the second showroom with Akshaya Motors.
Mercedes-Benz India also inaugurated its newly renovated state-of-art service outlet in Trivandrum. The new service outlet of Rajasree Motors is spread over 13,000 sq. ft. and is located in Plot No 45 A, Titanium P.O, Kochuveli, Trivandrum. The service outlet will cater to various service requirements of customers and will undertake vehicle servicing, body shop and paint job. The new service outlet is situated in the industrial development area and is easily accessible from the city. With this service outlet, Rajasree Motors will be catering to the requirements of customers in the South Kerala market even more effectively.
With this inauguration Mercedes-Benz retains the distinction of being the luxury car maker with the densest and widest dealership network spread across 73 outlets in 39 cities.