Series production of the BMW i3 got under way in the presence of the Minister President of the state of Saxony, Stanislaw Tillich, Mayor of Leipzig, Burkhard Jung, and BMW AG Board Member for Production, Harald Krüger. The first BMW i3 off the line has been recruited as the lead car for the International Berlin Marathon on 29 September and was handed over to German marathon runner Jan Fitschen. Deliveries of the BMW i3 to customers in Germany and other European countries will begin in November, with the car’s launch in the USA, China and other markets to follow in early 2014.
“Today represents a milestone in our company’s development,” said BMW production chief Krüger. “We are making history with the BMW i3. Not only is our first electric car about to hit the road, we are also completely redefining sustainability with regard to personal mobility thanks to groundbreaking technologies and processes.” Indeed, the entire value chain is firmly committed to sustainability and efficiency: “We require 50% less energy and 70% less water, and source the electric energy for production of the BMW i models CO2-free from the wind turbines at the plant,” added Krüger. This huge reduction in energy and water consumption can be attributed primarily to the elimination of the traditional painting process for steel and aluminium bodies.