Auto Expo 2014: Bajaj displays Christopher Hogan’s RE60


Auto Expo 2014 Bajaj displays Christopher Hogan's RE60 (13)

Featured at this year’s Auto Expo was the introduction of the RE60 Quadricycle Signature Collection, five eye-popping, vibrantly painted Bajaj RE60 models. The showcased collection represents an association between Bajaj Auto Ltd. and the renowned Australian artist and sculptor, Christopher Hogan. The goal of the partnership was to create a visual celebration for the launch of Bajaj Auto’s new 216cc vehicle on the world stage at the Auto Expo opening Februaru 6, 2014.

Bajaj Auto Ltd., based in India, commissioned artist Christopher Hogan to conceptualise, design, and paint a series of five, unique vehicles. Upon accepting the project, Hogan had a strong desire to showcase India by transforming the RE60 vehicle, India’s revolutionary Quadricycle, from a factory-made automobile into a cultural statement of expression, incorporating recognizable symbols and designs native to the country. Hogan carefully researched with national icons would be the most impactful, visually and would best represent the overall cultural aesthetic. “Vibrant colour is such an integral ingredient in Indian way of life, that it was an important consideration in the selection of the five symbols: the Tiger, Lotus Flower, Mango Fruit, Peacock and Banyan Tree in my finished creations.” details Hogan.

Auto Expo 2014 Bajaj displays Christopher Hogan's RE60 (8)

Bajaj RE60 Signature Collection by Artist/Sculptor Christopher Hogan

“I have designed and personally hand-painted each of the RE60 Art Quadricycles in my contemporary abstract macro style to represent symbolically five national icons that along Bajaj Auto, represent the very fabric of the Indian culcture.” explains Hogan. Each Quadricycle’s kaleidoscope of color and recognizable patterns will certainly evoke a sense of excitement, playfulness, and glee to even the most skeptical automobile-aficionado.

BAJAJ RE60 SPECIFICATIONS: 216cc, liquid cooled engine | 4-valve | triple spark with fuel injection | manual 5 forward speed + 1 reverse transmission | fuel option of gasoline, CNG, LPG | 37kmpl fuel efficiency | 60g/km CO2 Emission



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